Super Bowl snacks: The top picks for Americans on game day (2024)

Super Bowl snacks: The top picks for Americans on game day (1) article

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An Instacart survey revealed the top picks when it comes to game day snacks, and just in time for Super Bowl Sunday. Tortilla chips took the top spot for the No. 1 must-have snack during a game day party, followed by cola, cheese dips and salsas.

Super Bowl tortilla chips reign supreme

Instacart highlighted that there’s also a notable surge in demand for tortilla chips during the Super Bowl.

Americans are so passionate about tortilla chips as a staple game day snack, they even have a preference on the shape of their chips.

The most popular tortilla chip shape is scoops, according to Instacart’s survey.

More than half (58%) of surveyors preferred a scoop-shaped tortilla chip, with the traditional triangle shape coming in as the second most popular (45%).

Top Super Bowl dips

You can’t have tortilla chips without a solid dip.

Guacamole was the clear winner this year with more than 21 states giving it the top spot. Cheese dips was the favorite in 16 states, including Wisconsin (obviously), and Montana and Idaho, while salsas took first place in 12 states, including Alabama, South Carolina and New York.

The one standout was Iowa, which favors artichoke dip over others.

Super Bowl wings go spicy

Super Bowl weekend gives buffalo sauce a chance to shine as the fiery condiment experiences its largest spike in sales this time of year, according to Instacart.

"It seems that fans are gearing up to whip up a delectable spread of buffalo and BBQ wings, complemented by classic dressings like ranch and blue cheese," said Laurentia Romaniuk, Instacart’s Trends Expert. "Additionally, they’re filling their carts with key components for a crowd-pleasing buffalo chicken dip — featuring cream cheese and canned chicken, a concoction that’s surged in favor over the last few years. Together, buffalo sauce and all the items purchased with it will surely offer a flavorful and hearty game-day lineup."

Buffalo sauce always works best with a friend, and Instacart ranked the top 10 items purchased along with it.

  1. Ranch dressing
  2. Chicken wings
  3. Barbecue sauces
  4. Blue cheese dressing
  5. Hot sauces
  6. Frozen chicken wings
  7. Cream cheese
  8. Canned chicken
  9. Blue cheese
  10. Penne pasta

Quench your thirst

You can’t have a Super Bowl without a few libations and Instacart highlighted the top 10 alcoholic beverages that people like to order just in time for the big game.

  • Blue Moon
  • Bud Light
  • Coors
  • Corona Extra
  • High Noon
  • Michelob
  • Modelo Especial
  • Sierra Nevada
  • Stella Artois
  • Truly Hard Seltzer

This story was reported from Los Angeles.

Super Bowl snacks: The top picks for Americans on game day (2024)

FAQs

What is the most popular Super Bowl snack? ›

Tortilla chips took the top spot for the No. 1 must-have snack during a game day party, followed by cola, cheese dips and salsas.

What is the #1 Super Bowl food? ›

"But what are people ordering for their Super Bowl watch parties?" is a question you may ask yourself because you're looking to create a game day menu. The three most popular Super Bowl dishes people order are pizza, chicken wings, and chips with dips.

What's the most popular food eaten on Big Game Sunday? ›

Chicken Wings: The Super Bowl and chicken wings go hand in hand. It's estimated that Americans consume over 1.4 billion chicken wings during Super Bowl Sunday.

How many wings will Americans eat during the Super Bowl? ›

In its 2024 wing report, the National Chicken Council estimates that 1.45 billion chicken wings will be consumed during the Super Bowl this weekend. According to the report, 1.45 billion wings is enough to give four of them to each man, woman and child in the United States.

What is the most consumed item during the Super Bowl? ›

Snack foods remain a popular choice for many. Chips and classic game day favorites top the Super Bowl food shopping list with 75% of Super Bowl watchers planning to buy chips, followed by dips / salsa / guacamole (67%), pizza (47%), chicken wings (42%), and nachos (22%), Numerator figures show.

What is the favorite food for the Super Bowl 2024? ›

Queso, guacamole, salsa, buffalo chicken dip, hummus - pick your favorites. Buffalo wings: Even though the Bills lost in the Divisional Round, buffalo wings are a must-have at any Super Bowl party. Bone-in or boneless, blue cheese or ranch - it's up to you.

What foods are good for game day? ›

Peanut butter, nuts, and low-fat Greek yogurt are good ideas. Fruits like watermelon, cantaloupe, oranges, and grapes are also a smart choice. And these foods are easy to meal prep to bring to your game. The most important thing at this stage, though, is to drink plenty of water.

What do Americans do on Super Bowl Sunday? ›

Festivities. Although not an official holiday, many families and friends gather together to watch the game, including those who are not normally football fans.

What food sells the most for Super Bowl? ›

Snack foods remain a popular choice for many. Chips and classic game day favorites top the Super Bowl food shopping list with 75% of Super Bowl watchers planning to buy chips, followed by dips / salsa / guacamole (67%), pizza (47%), chicken wings (42%), and nachos (22%), Numerator figures show.

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